How Will Publishers Respond To The Cookiepocalypse?

How Will Publishers Respond To The Cookiepocalypse?

Digital publishers are warily monitoring the changes in privacy and martech. They organized 50 CES-style meetings this year to share their thoughts on identity in a cookie-less universe,
WeatherBug’s Mike Brooks writes.    
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What CMOs Know: They Expect An Uptick In Digital Spending This Year

But private equity partners will be more demanding of growth, Chief Outsiders reports.
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They Were on Equal Footing. Then the Ground Shifted.

A year of pandemic restrictions has meant some friends are flush and others foundering.
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It's Raining Emails: Most Brands Are Sending More, But Engagement Is A Challenge

Marketers also face the hurdles of reducing spam complaints and increasing their email list size, Ascend2 reports.
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Three Ways Personal Injury Lawyers Can Maximize Their Return On Investment From Podcasting

As the founder and CEO of a digital marketing agency focused on advising personal injury law firms on search engine optimization (SEO) so they can …
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Marketing's least loved: Getting through marketer's block